ETERNALABS / THE CREATIVE WORKSHOP

Your vision. ETERNA's direction. Your creative toolkit.

Develop Brand DNA, learn the creative approach, and prepare strong prompts. Copy them to your chosen tools, or use eligible supported connections and built-in studios for production.

One brand. One creative direction. Connected creation.

What are we creating today?

Your brand is the foundation. Tell me what you'd like to create next.

Explore Discovery Mode · guided demo, no live AI →
Current brand project: sign in to choose oneSign in →
  • Studio 01

    Brand Studio

    Build the identity behind the idea.

    Develop your brand's name, positioning, personality, messaging, and visual direction with ETERNA.

    • ETERNAIncluded chats
    • Brand DNA1 El.
    • Director Mode1 El.
    • Brand Synthesis1 El.
    • Claude writing coreOpening soon2 El.
  • Studio 02

    Visual Studio

    Direct your visual identity.

    Learn composition, lighting and style through image prompts; keep built-in artwork generation separate.

    • Art Studio5 El.
  • Studio 03

    Campaign Studio

    Give your brand a voice.

    Turn your identity into advertisements, marketing concepts, social content, coordinated campaigns and voiceovers.

    • Campaign Labfrom 1 El.
    • Voice Lab2 El.
  • Studio 04

    Motion Studio

    Direct your next cinematic production.

    Get a cinematic brief, provider-specific prompt and practical technique guidance. Copy, save and refine. ETERNA directs; your chosen video AI renders.

    • Motion LabIncluded chats
    • Runway premium videoOpening soon—
    • Video VaultFree

Director prompt packages use one eligible included ETERNA chat, not Elements. Built-in generation shows its Element cost before approval. Save prompts to your brand; direct connected video delivery is unavailable until verified; external videos are not automatically saved here.

Tools, prompts & AI connections

Built-in generation uses Elements. Copy & Create needs no API key; external applications may charge for execution. Eligible memberships add supported API connections.

  • StrategyOpen

    ETERNA

    Your AI Brand Architect, Creative Director and Mentor. Develop the vision and learn the approach.

    Conversation
    Included chats

    Visitors: zero-AI Discovery · live AI: eligible finite funded chats

  • StrategyOpen

    Brand DNA

    Five guided questions become a full brand profile you approve and keep.

    AI draft
    1 Element

    Any Elements

  • StrategyOpen

    Director Mode

    Step-by-step creative direction that remembers your project.

    Per request
    1 Element

    Any Elements

  • IdentityOpen

    Brand Synthesis

    Names, taglines, palette, typography and voice for a new brand.

    Brand formation
    1 Element

    Any Elements

  • VisualsOpen

    Art Studio

    Direct visual identity with AI-ready prompts; built-in image generation remains separate.

    Per artwork
    5 Elements

    Any Elements

  • MarketingOpen

    Campaign Lab

    Plan strategy, direct campaign messaging and produce approved text, images and static frames — no publishing.

    Text
    1 Element
    Ad image
    5 Elements
    Storyboard frame
    5 Elements

    Brand Growth or Creator Lab · frames need Scale

  • SoundOpen

    Voice Lab

    Turn a script into a natural voiceover in six voices.

    Per voiceover
    2 Elements

    Any Elements

  • VideoOpen

    Motion Lab

    Direct an AI-ready cinematic production with ETERNA. Your chosen external video AI creates the video.

    Included chat
    Included chats

    1 eligible ETERNA chat per package · no Elements

  • VideoOpen

    Video Vault

    Previously saved clips, sorted by brand. Watch, download, organize. No new video is rendered here.

    Always
    Free

    Members

  • StrategyOpening soon

    Claude writing core

    Long-form brand writing for ETERNA, powered by Anthropic's Claude.

    Per writing request
    2 Elements

    Any Elements

  • VideoOpening soon

    Runway premium video

    Customer-owned Runway account. Key checks available; direct video delivery remains unverified and unavailable in the ordinary experience.

    External provider billing
    —

    Revised Creator or Studio connection · explicit provider billing approval

Two ways to pay. One ETERNA experience.

Buy Spark ($29 / 40 Elements), Growth ($89 / 120) or Scale ($199 / 300), or join Creator Lab ($59/month / 75 monthly Elements) or Studio Lab ($159/month / 200 monthly Elements) — BUILD YOUR BRAND FOR ETERNITY.

Visit the Supply Room